Located in Westborough, MA, Varatys became a Benjamin Moore Company under the name of EcoColor in 2010, before that they were known as Swatchbox Technologies.
Varatys is a leader in virtual design sales applications for mobile platforms and the web. They provide manufacturers, retailers, agencies, etc... interactive tools they need to engage customers and grow their business.
The Varatys family of products includes The Varatys Virtual Designer 2.1 and The Varatys Rendering Engine Suite. Both products allow large and small organizations to showcase their products more effectively to drive sales.
Varatys is lead by Andy Jenks - Vice President of Operations and Mike Brunzell -Vice President of Marketing & Sales.
A growing list of clients include: Benjamin Moore® & Co., James Hardie, Pratt & Lambert Paints, Kilz Casual Colors, Shaw Industries, Boral Roofing, Hanwha, Formica, and many others.