One year ago this month we launched our Varatys website and brand.
It has been a fabulous year filled with advancements to our virtual designer, our brand new “Use Your Own Photo” feature, the introduction of tile patterns, our attendance at Coverings, Surfaces, and the International Builders Show, and so much more!
Take a look at our year in review to see highlights of what we've accomplished:
We have a lot of exciting projects and virtual designer updates brewing for the next twelve months! Be sure to subscribe to our blog and emails to keep up to date on all of our happenings.
Check out all the great features that we offer in our Varatys Virtual Designer to assist you in closing the deal below! Click on an icon to learn more.
Kingschest and our Varatys Virtual Designer are featured in NextBigWhat: “Impact of Virtual trial rooms in Ecommerce: Improved conversion, Reduced order returns”.
In the past few years India has been increasing their online presence. A portion of this increase can be attributed to the assistance virtual designers have been having in India. Many companies have been developing and embedding virtual designers into their websites. Kingschest’s virtual designer has been gaining popularity due to its customization features.
Kingschest is located in New Delhi, India. They are an online resource allowing users in India to shop for the following lifestyle products: home accessories, office décor, barware, dining/entertaining, bedding/bath, gadgets, and gifts. In addition to being a client, Kingschest is also a Varatys Virtual Designer reseller in India.
NextBigWhat testifies that virtual designers equal higher conversion rates and lower order cancellations. “Kingschest, a home decor portal has also rolled out a virtual app where consumers can design and imagine their rooms in three easy steps. Consumers can select a room or an exterior from the catalogue of photos available in the app, apply colours and products to a variety of surfaces in the photo.” Kingschest promotes the highest level buying experience possible and in such they have incorporated our Varatys virtual design technology to further assist their customers with their home décor needs.
To schedule your personal tour of the Varatys Virtual Designer contact our team!
Kingschest is one of Varatys's newest clients located in New Delhi, India. They are an online resource allowing users in India to shop for the following lifestyle products: home accessories, office décor, barware, dining/entertaining, bedding/bath, gadgets, and gifts.
In addition to being a new client, Kingschest is also our first Varatys Virtual Designer reseller. They will be promoting and selling the Varatys Virtual Designer in India.
Kingschest only showcases products from vendor partners with a direct relationship with the products (original designers, manufacturers, or authorized importers). They stock most of the products to ensure quality items and the fastest deliveries possible.
At Kingschest you can shop by color, style or Kind Deals. For instance, if I were trying to accessorize a neutral room with a pop of color I can choose my desired accent color and see a wide variety of fun décor choices.
Kingschest promotes the highest level buying experience possible and in such they have incorporated our Varatys virtual design technology to further assist their customers with their home décor needs. With The Kingschest Virtual Designer, you can design a room around your specific aesthetic preferences and use it as a guide for choosing the right accessories. For example I would visit The Kingschest Virtual Designer and design the following living room:
With this image in mind I would choose the following products to accent my design choices:
In the future, Kingschest plans on adding to the benefit of their virtual designer by adopting product lines from various manufacturers to be implemented into their virtual designer.
Kingschest was recently featured in Asian Age: "In India, mostly people don’t go to an interior decorator for styling their homes and try to renovate or design it by themselves. This application gives them a clear idea of how different combinations of various colours and patterns in a room would look in real life. Rajat informs, “We are developing this application further so the user can connect to an expert and get tips on decorating the rooms. We are also planning to start an upholstery section and people can check how they can match it with their interiors.”" (N. Shrivastava, 6/24/12)
Kingschest encourages curiosity, confidence, and experimentation. Check out the Kingschest application and their website today!
We are very proud of our portfolio of work and association with our virtual designer and rendering engine clients. We have worked tirelessly to continue to evolve and grow in today’s market place. Don’t just take our word for it. Find out how companies with similar challenges to your own used our technology to inspire their business and showcase their product catalogs.
Browse the selected success stories below and on our website.
Shift & Better Homes and Gardens
Developed by Shift, our Rendering Engine Suite is the powering force behind the Better Homes and Garden Color Finder.
Visit Shift's Success Story >>
Boral Roofing
Boral Roofing’s application of our Virtual Designer is a shining example of how embedding a virtual designer into your webpage is an innovative way to showcase your product catalog.
Visit Boral Roofing's Success Story >>
Benjamin Moore® & Co.
Benjamin Moore® & Co. is a long-time client. They have used numerous technology solutions that we have created. The Personal Color Viewer, Color Stories, and the Color Gallery are just a few examples.
Visit Benjamin Moore's Success Story >>
Kingschest
Kingschest is one of Varatys's newest clients located in New Delhi, India. They are an online resource allowing users in India to shop for the following lifestyle products: home accessories, office decor, barware, dining/entertaining, bedding/bath, gadgets, and gifts.
Visit Kingchest's Success Story >>
Nortex
Nortex launched the newest version of our Varatys Virtual Designer in July 2012. iDesign Virtual Room Designer is sleek and modern.
Visit Nortex's Success Story >>
Shaw Floors & Resource Interactive
Since the mid 2000s, Shaw Floors has employed the use of our Varatys Rendering Engine. With the help of Resource Interactive they've created "Try on a Floor", a custom virtual designer application.
Visit Shaw Floors' Success Story >>
Owens Corning & Hanson
Owens Corning worked with Hanson to develop Design EyeQ. Design EyeQ, created with our Varatys Rendering Engine, is an online visualization experience that allows homeowners to preview a new roof or stone veneer.
Visit Owen Corning's Success Story >>
Home Furnishings
HomeFurnishings.com has recently adapted our newest version of our virtual designer that offers a new, modern interface with updated photo collections and featured products.
Visit HomeFurnishing.com's Success Story >>
My Move
My Move gives you all the tools to help you out with every type of move. They have embedded the Varatys Virtual Designer to assist their clients in painting their new apartment/house.
Visit My Move's Success Story >>
Sofap
With the Varatys Virtual Designer, Sofap has an interactive product catalog servicing their customers 24/7.
Visit Sofap's Success Story >>
WFCA
The WFCA is an unbiased source of information on all types of flooring, including carpet, hardwood flooring, laminate floors, ceramic tile, area rugs, natural stone, cork, bamboo and vinyl flooring.
Visit WFCA's Success Story >>
For more information on our virtual designer or rendering engine, please contact our team.
Yesterday we told you about the Kingschest's application of the Varatys Virtual Designer. Today we have even more exciting news to share. Kingschest and the Varatys Virtual Designer were featured in Asian Age in an article entitled: "Get shady with virtual designer".
Here is a clip from the article:
"Rajat Nagrath, CEO of kingschest.com, says, “The application is called virtual home designer and here you can select different kinds of rooms that you want to design. It is a virtual interior designer and you can choose from different types of floors, ceilings, walls and trims. It allows you to try out all the combinations of colours, fabrics and materials for the room that you are planning to renovate or design.”
In India, mostly people don’t go to an interior decorator for styling their homes and try to renovate or design it by themselves. This application gives them a clear idea of how different combinations of various colours and patterns in a room would look in real life. Rajat informs, “We are developing this application further so the user can connect to an expert and get tips on decorating the rooms. We are also planning to start an upholstery section and people can check how they can match it with their interiors.”" (N. Shrivastava, 6/24/12)
To find out more about Kingschest and their application of the Varatys Virtual Designer visit their Success Story on our website!
Varatys is excited to announce the launch of one of our newest Virtual Designers, The Kingschest Virtual Designer.
Kingschest is located in New Delhi, India. They are an online resource allowing users in India to shop for the following lifestyle products: home accessories, office decor, barware, dining/entertaining, bedding/bath, gadgets, and gifts. Kingschest only showcases products from vendor partners with a direct relationship with the products (original designers, manufacturers, or authorized importers). They stock most of the products to ensure quality items and the fastest deliveries possible.
At Kingschest you can shop by color, style or Kind Deals. For instance, if I were trying to accessorize a neutral room with a pop of color I can choose my desired accent color and see a wide variety of fun décor choices.
Kingschest ensures the highest level buying experience possible and in such they have incorporated our Varatys virtual design technology to further assist their customers with their home décor needs. With The Kingschest Virtual Designer, you can design a room around your specific aesthetic preferences and use it as a guide for choosing the right accessories. For example I would visit The Kingschest Virtual Designer and design the following living room:
With this image in mind I would choose the following products to accent my design choices:
Kingschest encourages curiosity, confidence, and experimentation. Check out the Kingschest application and their website today!